Site Comparison Analytics
Compete.com
Many merchants in America are finding the eBay marketplace to be a challenging environment of late. The question we receive most often concerning eBay is where else can I go? eBay of course has a huge lead on almost any competition, but if for one reason or another, you have decided to look elsewhere (besides your own website) to sell goods, where should you go?
According to Compete.com it seems etsy “Your place to buy & sell all things handmade” is the place to look if thoughts of a new place to sell handmade items fill your mind. Etsy has the most traffic of any competitor to eBay (besides Amazon) and that traffic graph is heading upward and a steady confidence building pace up 179.8%
in the last year.
Of course, adding Bonanzle.com to this chart is both unfair, and a compliment as they have only just started the site at Bonanzle last July. Month to month with very little track-record to analyse, Bonanzle has grown 190.3%.
Onlineauction.com experienced a nice bump last February but since then the traffic graph has been flat and actually losing -7.2%
of their projected traffic in the last month.
Based on this limited and incomplete snapshot of information, one could conclude etsy.com is the only place to look when considering a move off of eBay or simply to add an additional channel of sales revenue. But I will submit there are many more factors to consider than simple traffic when choosing a place to offer your wares.
More on other considerations in a follow up post soon…
Last Thought: Keep an eye on Bonanzle.com
I’ll definitely take our inclusion as a compliment!
The Compete.com graph has consistently been a little “off” of the actual traffic reported by our on-site analytics (actual visitors have grown by at least 300% per month, with 50k in September, already have 50k in October and growing), but on a scale next to Etsy, the difference between 100%, 200% or 1000% monthly grow is pretty insignificant anyhow.
The main point of differentiation between “us” and “them” is the live chatting, the greater simplicity of Bonanzle, and our niche, which doesn’t limit sellers to just handmade goods (Bonanzle: “Find Everything but the Ordinary”).
That said, to me, Etsy is a site like Amazon where even if they could be considered to “compete” with us to some degree, I think they’ve done a terrific job with their product and I would have no reservations whatsoever recommending them to anyone looking to buy and sell handmade goods.
Bill Harding
Founder, Bonanzle
Etsy isn’t only for handmade items – they have categories for commercial crafting supplies and also vintage items – anything that is 20 years old or older.
The vintage community there is full of sellers who either used to, or still do, sell on eBay. I actually have 2 stores there, and am a member of the Etsy Vintage Street Team.
My sales there don’t compare to my sales on eBay, but I do get sales there. And I make nearly 10% more on a sale on Etsy than an equal sale on eBay because their fees are actually REASONABLE!
Thanks for the tip on Bonanzle. With the holidays around the corner we decided to look around and found some rather nice items at great values. Buying the stuff was easy, and so we are looking forward to doing more shopping there. We stopped buying on eBay after searching for unique items that are virtually now non-existent there! What is happening?